During the most wonderful time of the year its only fitting to attend holiday parties. And if those parties are about beauty and skincare it is your duty to attend. I was fortunate this season to make it to several beauty and fashion events all host by some amazing brands. One I had the absolute most fun attending the Merry Lights + Happy Jingles Party host by Beautibi in Arcadia CA.
With cute wintery decor and delicious appetizers, the super contemporary space was set perfectly for the occasion. Earlier in the day guest flocked in to experience the Private Mini Face Yoga with the incredible Koko Hayashi of SkinFitGym.com where ladies got the opportunity stretch their face and neck muscles. They also created a small space for gift wrapping onsite.
The biggest pleasure of the afternoon came in the form of discovery the Beautibi owner through asking a question. Meeting and (kinda) interviewing Jennifer Shaw was a game changer not only because she was owner by also how she open my world to Taiwanese beauty brand. BEAUTIBI as a non-subscription beauty box company that introduces Taiwanese skincare and indie Korean brands to the public. Jen’s concept comes with a very positive story.
“I did this monthly for almost a year until I realized it was starting to get very difficult to find new brands that followed my beliefs every single month, so I changed my concept a bit and started to grow the online store with products introduced in the boxes, but I started minimizing my boxes to seasonal curations.”
These curations are filled with indie Taiwanese and Korean beauty brands that other companies may rarely carry. Which makes Beautibi all the more unique.
“This is part of personality mostly, as I like being a little unique and offering something different and that’s why all BEAUTIBI orders include a small packet of confetti that I consider just a small token of happiness.”
After I made take a picture with me, she shared more of her beauty secrets with me. I pose the question about what she feels differentiates Taiwanese products from Korean products. Jen says,
“The main differences between Taiwanese and Korean skincare may not seem very definite but I’ll use my experiences in using both for the past decade and what I’ve noticed personally. Taiwanese skincare products (not all but most) seem to be lighter, cleaner and more about slippery textures that sink in quickly. Korean brands on the other hand have much more varieties in the types of products that are released. The beauty industry in Korea is fast paced and they are always innovating and developing new products.”
It was so enlightening to hear these clear and interesting differences that not only spanned the product but the very companies that reside in the countries. After at the end of my visit I was the lucky winner of a special gift for attending that I can wait to open Christmas morning.
Overall the event was such a memorable holiday experience that will never forget. I told Jen to keep posted for anything she is planning to do in the new year. Expect great things from Beautibi and stop over to pick up the curator box of sheet mask for the month of December. The theme is 2017 best of the best sheet mask offered by Beautibi wrapped up in a cute bow.
Beautibi isn’t the only one with a few surprise in the new year. Please stay tuned for me. Starting in 2018 we are taking WWME up a notch. 🙂